After 15 years of professional experience, and 10 years on the agency side, he is a proud advocate of a new agency business model, much needed and accelerated due to socio-economical changes we live in.
In-housing agency services into the brands it is not a new thing. However, marketing, creative, communications, and now media services have been moved in-house faster for a better and more efficient data orchestration.
Discover the B.O.T transformational model that will allow your company, brand or enterprise to map the maturity stage you are in. And through a detailed framework across digital, data, tech and customer experience, establish the road map to follow.
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TRANSFORMATION SERVICES
Digital transformation is not about digital, is about processes, people, tech and organizational structures to break silos and increase efficiencies across your business.
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Digital Gap Audit & Analysis
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Digital Business Strategy
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Digital Insights & Intelligence
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Digital Maturity Mapping
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Digital Tech, AI, IoT and Blockchain
Digital Transformation
Customer Experience Transformation
In an experience economy, customers comes first. However, a transformation can't be achieved without understanding your customers needs and behaviors.
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Customer Experience Strategy
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Customer Insights & Intelligence
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CX Management Tech Analysis
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CX Gap Audit & Analysis
Data Transformation
Building your data lake architecture will define the capacity to learn, understand, evaluate and prepare your next best action as a business, brand or organization.
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Data Audit & Analysis
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Data Maturity Mapping
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Data Lake Architecture
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Dashboarding & Reporting
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Data Visualization & Command Centres
Social Media Transformation
Taking a maturity journey through your social media investments, developing your brand's social media framework to evolve from a social beginner, to a social brand, into a fully social business.
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Social Media & Care Strategies
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Social Media Maturity Audit
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Social Care Maturity Audit
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Social Intelligence Analysis
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Social / CXM Tech Architecture
DAMAN INSURANCE
Business Challenge
Support Daman on their digital and social transformation, from infancy to maturity phase.
Solution
Develop a CX and Social Care strategic framework to map their care maturity.
Results
Launch their social care unit reducing TATs from 15 days to 2 days. Reducing their un-responded calls from 30% to 10%, by shifting 1,600 daily queries into social and instant messaging apps.
ERADAH
CAPITAL
Business Challenge
Prepare Eradah Capital's new business endeavour for their launch. From inactive to predictive & to a social business.
Solution
Define for their GTM strategy, a customer experience, social care and social business strategic framework.
Results
Develop the GTM CX, social care and social business strategy, as well as building their tech stake and data architecture to launch the brand in market.
CASE STUDIES
Victor combines great personality with great knowledge and great professionalism. He’s comfortable both in the detail and in presenting strategic recommendations to C-suite. He generates a true sense of teamship and puts the client front and centre. Prompt, responsive and empathetic. I enjoyed working with him and I’d highly recommend him to others.
Richard Hicks
Head of Marketing | Eradah Capital
He is one of the most knowledgeable individuals I have had the pleasure of working with when it comes to the CX journey, digital strategy, & creative execution. He brings to the table, not just mastery of these key topics, but an unmatched entrepreneurial spirit & infectious / visionary leadership. He is truly ahead of the curve when it comes to evolving how brands interact with consumers.
Karim El Sayed
Category Director | Pringles Arabia